Healthcare providers are seeing impressive results with Loyal’s new Care Search Promotion tool that boosts patient access through innovative Provider, Specialty, and Clinical Taxonomy Promotions. This innovative tool is transforming how health systems connect their patients with the right care at the right time.
The Numbers Speak for Themselves
Promoted providers have experienced a 115% increase in profile clicks and a 66% jump in appointment booking clicks. This means more patients are finding and taking action on provider profiles, leading to fuller schedules and improved access to care.
A More Strategic Approach
What makes this enhancement so powerful is its flexibility. Health systems can now take a strategic approach and promote specific providers or specialties based on business needs or consumer demand. For instance, when onboarding a new physician, the system can promote their profile to quickly build their patient panel. This not only helps new providers establish themselves but also ensures patients have access to available appointments.
From physician recruitment to boosting service line initiative, Loyal’s Care Search Promotions drives business objectives. By aligning promotions with patient needs and organizational goals, health systems can create a win-win situation for everyone involved.
One of the most exciting aspects of this enhancement is its ability to promote specialties based on clinical taxonomy terms. Thanks to Loyal’s proprietary natural language processing engine and clinical taxonomy, our solution can intelligently map consumer queries to relevant clinical terms, ensuring that consumers find exactly what they’re looking for.
Loyal’s Care Search solution can be easily configured and customized directly within the platform. This empowers health system marketers to be agile and responsive to changing needs and opportunities. In today’s competitive healthcare landscape, innovations like Care Search Promotions are essential for improving patient access and satisfaction while driving business growth.
