Is AI just the latest craze, or does it have potential to positively impact healthcare?
Brian Gresh, newly appointed president of Loyal, and former executive director, digital and content marketing at Cleveland Clinic, is betting that AI-enabled digital tools will turn information into insight for consumers, and help them make better healthcare decisions. “But beyond that,” he asks, “how do we package that information in a way that makes it all seem less daunting for the consumer to get answers, easier for them to process and make an informed decision?”
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